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Digital Marketing Part-Time (Certified)

10-weeks part-time course for career transformation and certification. Learn the art of digital marketing from an Award Winning marketer who launched and scaled PayMe to millions of customers. Walk away with theory and hands-on experience. You will also receive one-on-one career coaching, and connections to top employers to get you hired.

Become a Certified Digital Marketer
in 10 weeks
Top Instructors
learn from the best
Real-World Projects
learn and apply
Upcoming Courses
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Upcoming Courses
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Digital Marketing Program Details

In this program, you will

Master the foundations of digital marketing with hands-on training from industry experts and get certified.
Learn from an instructor that helped grow PayMe from 0 to 2.5 million users. Learn from the best!
Develop an end-to-end digital marketing strategy for your own company, your startup or a group project.
Future-proof your career with knowledge and certification in digital marketing and fast-track your career today.
No prior experience is required for this course.
Career Outcomes
Digital Marketing, Content Strategist, SEM and SEO Specialist, Email Marketing Specialist, Social Media Manager
Upcoming Courses
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Unit 1: Intro to Digital Marketing (Week 1)

Marketing Landscape: Digital vs Growth vs Traditional

B2B & B2C Marketing Overview

Digital Marketing Strategy Development

Unit 2: Brand Strategy (Week 2)

Branding 101

Personas & Value Propositions

Customer Funnels & Journey Mapping

Unit 3: Marketing Analytics (Week 3)

Marketing Analytics

Targets, Metrics & KPIs

A/B Testing


Unit 4: Acquiring & Engaging Customers (Week 4)

AARRR Marketing Funnel

UX Fundamentals & Trends

Activation & Retention

Content Marketing

Campaign Page Creation

+ 6 more units
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Goldman sachs

Hear From our Students

Career Support that works

Recruitment is our DNA built up over 15 years. Leverage our relationships with HR and founders of 1000s of companies. To have the best chance to land your dream job, you need best-in-class career support.

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Our career coaches and mentors are the best in the market

WorkHap is the leading career coaching company helping thousands of individuals around the world to pivot their careers.

You will receive workshops with valuable guidance, insights and tips and also 1-2-1 sessions with our in-house career mentors.

Why become a Digital Marketer?

Work in a field that is always evolving

Digital marketing changes faster than most other industries because technologies emerge and develop at such a rapid pace.

Stay competitive

Over 75% of marketing budgets will go to digital.

Become an in-demand professional

According to LinkedIn, Digital Marketing is one of the Top 10 most in-demand jobs.

Why H Academy?

World Class Instructors

We handpick world-class instructors to ensure you learn from the best

Real-World Experience

We handpick only the best real-world projects to ensure you are challenged and build applicable skills that employers will value

Career Support

For those looking to move into Digital Marketing, we help open the door to potential career opportunities through our partnership with 800+ companies

Course Fees

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Need Advice? Our Course Advisors are here to help.

Contact Course Advisor

Future Course Dates

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Will I receive a certificate at the end of the course?

Yes, once you complete the requirements of attending and completing 80% of the classes, you will be eligible for a certificate to share on your CV and LinkedIn.

You will receive feedback on your coursework.

What do the course fees cover?

Course fee covers expert instruction and mentoring throughout the course.

You will also receive career coaching, mentoring, career workshops and tailored support to help you win in your career.

With our partnership with 800+ companies, we can help open the door to career opportunities.

What career support will I receive to help me transition to a new career path?

We have the best career coaches to prepare you for career transition and be ready to find the right culture and job.

We have career coaches and outcome coaches that work with you to tailor a plan for you that includes workshops in interview skills, creating winning CVs, boosting your Linkedin profile and job search hacks.

What projects will I work on during the course?

With our partnership with 800+, we identify only the best real-world projects with companies such as Samsung, Citibank, Prive Technologies and more.

Through our research with 100s of companies that hire students from bootcamps, the key difference they saw that ensure students were able to succeed in a new role was based on the projects they worked on.

By being able to tackle problems and projects that are from larger companies and therefore more complex, students are truly able to learn and apply their skills. This applies particularly to UX/UI, Data Science and Coding courses. For Digital Marketing, projects from startups and corporates can both be relevant.

We therefore ensure that we only find and select the most challenging projects from well-known companies.

Can the course be taken offline and online?

Yes, we do offer both online and offline.

Speak to one of our course advisors to learn more about the options.

Are there financing options?

We want to make sure that education is accessible to everyone so that you are able to achieve your career goals.

We have various payment options that can help you. Please reach out to one of our course advisors to learn more.

What if I still have further questions?

Our Course Advisors are always available to help answer any questions you have. You can reach out to us on email, WhatsApp, phone or even come say hello to us at our campus in Sheung Wan.

We also hold zoom calls to introduce you to the instructors so you can ask your questions directly on the course and syllabus.

Want to know if Digital Marketing is right for you?

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Digital Marketing Part-Time (Certified)

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Digital Marketing Part-Time (Certified)

Adriana Lica
Marketing & Growth Leader | CMO | Startup Mentor

About This Workshop

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Hong Kong (Offline)

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About the Instructor

Adriana Lica
Marketing & Growth Leader | CMO | Startup Mentor

Adriana has a decade of experience in digital marketing and product management across APAC helping brands such as Apple, LVMH, Swire Properties and HSBC launch and scale their digital products and services. She spent the last 4 years at HSBC launching a number of mobile products, and primarily focused on growing PayMe from 0 to over 2.5 million users.

She has taught over 5000 students across 100+ courses and bootcamps on Brand Strategy Digital Marketing, UX Fundamental, Marketing Data & Analytics, Social Media, and  few more.

At H Academy she will be teaching in-depth digital marketing strategies and more importantly hands-on experience that prepares marketing professionals and startup founders for the real-life scenarios from day 1.

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