Digital Marketing Part-Time (Certified)

6-weeks part-time course for career transformation and certification. Learn the art of digital marketing from leading digital marketing experts. Walk away with theory and hands-on experience. You will also receive one-on-one career coaching, and connections to top employers to get you hired.

Become a Certified Digital Marketer
in 6 weeks
Top Instructors
learn from the best
Real-World Projects
learn and apply
Upcoming Courses
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Upcoming Courses
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Digital Marketing Program Details

In this program, you will

Master the foundations of digital marketing with hands-on training from industry experts and get certified.
Learn from 2 leading digital marketing experts. Learn from the best!
Develop an end-to-end digital marketing strategy for your own company, your startup or a group project.
Future-proof your career with knowledge and certification in digital marketing and fast-track your career today.
Pre-requisites
No prior experience is required for this course.
Career Outcomes
Digital Marketing, Content Strategist, SEM and SEO Specialist, Email Marketing Specialist, Social Media Manager
Upcoming Courses
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Curriculum

Unit 1: Intro to Digital Marketing (Week 1)

Fundamentals of Digital Marketing

Digital Marketing channels

Digital Marketing strategy development

Unit 2: Brand & Email Strategy (Week 2)

Branding 101

Customer Research & Persona Building

Customer Funnels & Journey Mapping

Email Marketing

Push Marketing

Message Journey Mapping

Unit 3: Search Marketing (Week 3)

Search engine marketing basics

Organic Search (SEO)

Paid Search (SEM)

Defining a SEO strategy

Website optimisation

Unit 4: Social Media & Paid Marketing (Week 4)

Social Media Channels overview

Social media tools, calendar, analytics

Paid advertising overview

Google ads - Keyword research, match types, bidding

Social media advertising

+ 2 more units
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Instructor

Oscar Venhuis

Chief Product Officer (CPO)

Based on Lamma island in Hong Kong, Oscar Venhuis co-founded theDesk, a co-working operator with multiple workspaces in Asia. Earlier this year he exited theDesk to broaden his horizons and pursue a fresh challenge. In his current role as the interim CEO of Happyer Skills, he is responsible for expanding its curriculum and driving their international expansion. In 2020 he co-founded EQ Lab. Here, he works with organisational behaviourist Dr Richard Claydon and leading researchers to develop new science- and cohort-based practices to change smarter, faster. Last but not least, since 2016 Oscar has been a lead instructor and content producer at General Assembly.

"

This course has helped develop my skills in the field of digital marketing and has increased my work opportunities in the field.

SCMP

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crypto.com

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Goldman sachs

Hear From our Students

Career Support that works

Recruitment is our DNA built up over 15 years. Leverage our relationships with HR and founders of 1000s of companies. To have the best chance to land your dream job, you need best-in-class career support.

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Our career coaches and mentors are the best in the market

WorkHap is the leading career coaching company helping thousands of individuals around the world to pivot their careers.

You will receive workshops with valuable guidance, insights and tips and also 1-2-1 sessions with our in-house career mentors.

Why become a Digital Marketer?

Work in a field that is always evolving

Digital marketing changes faster than most other industries because technologies emerge and develop at such a rapid pace.

Stay competitive

Over 75% of marketing budgets will go to digital.

Become an in-demand professional

According to LinkedIn, Digital Marketing is one of the Top 10 most in-demand jobs.

Why H Academy?

World Class Instructors

We handpick world-class instructors to ensure you learn from the best

Real-World Experience

We handpick only the best real-world projects to ensure you are challenged and build applicable skills that employers will value

Career Support

For those looking to move into Digital Marketing, we help open the door to potential career opportunities through our partnership with 2000+ companies

Course Fees

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Need Advice? Our Course Advisors are here to help.

Contact Course Advisor

Future Course Dates

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FAQs

Will I receive a certificate at the end of the course?

Yes, once you complete the requirements of attending and completing 80% of the classes, you will be eligible for a certificate to share on your CV and LinkedIn.

You will receive feedback on your coursework.

What do the course fees cover?

Course fee covers expert instruction and mentoring throughout the course.

You will also receive career coaching, mentoring, career workshops and tailored support to help you win in your career.

With our partnership with 800+ companies, we can help open the door to career opportunities.

What career support will I receive to help me transition to a new career path?

We have the best career coaches to prepare you for career transition and be ready to find the right culture and job.

We have career coaches and outcome coaches that work with you to tailor a plan for you that includes workshops in interview skills, creating winning CVs, boosting your Linkedin profile and job search hacks.

What projects will I work on during the course?

With our partnership with 800+, we identify only the best real-world projects with companies such as Samsung, Citibank, Prive Technologies and more.

Through our research with 100s of companies that hire students from bootcamps, the key difference they saw that ensure students were able to succeed in a new role was based on the projects they worked on.

By being able to tackle problems and projects that are from larger companies and therefore more complex, students are truly able to learn and apply their skills. This applies particularly to UX/UI, Data Science and Coding courses. For Digital Marketing, projects from startups and corporates can both be relevant.

We therefore ensure that we only find and select the most challenging projects from well-known companies.

Can the course be taken offline and online?

Yes, we do offer both online and offline.

Speak to one of our course advisors to learn more about the options.

Are there financing options?

We want to make sure that education is accessible to everyone so that you are able to achieve your career goals.

We have various payment options that can help you. Please reach out to one of our course advisors to learn more.

What if I still have further questions?

Our Course Advisors are always available to help answer any questions you have. You can reach out to us on email, WhatsApp, phone or even come say hello to us at our campus in Sheung Wan.

We also hold zoom calls to introduce you to the instructors so you can ask your questions directly on the course and syllabus.

Want to know if Digital Marketing is right for you?

Ask us anything
Thank you!
Thomas will reach out to you soon on email.
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Digital Marketing Part-Time (Certified)

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Part-Time

Digital Marketing Part-Time (Certified)

Oscar Venhuis
Chief Product Officer (CPO)

About This Workshop

About This Bootcamp

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Who this course is for

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HKT
Hong Kong (Offline)
TBC

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About the Instructor

Oscar Venhuis
Chief Product Officer (CPO)

Based on Lamma island in Hong Kong, Oscar Venhuis co-founded theDesk, a co-working operator with multiple workspaces in Asia. Earlier this year he exited theDesk to broaden his horizons and pursue a fresh challenge. In his current role as the interim CEO of Happyer Skills, he is responsible for expanding its curriculum and driving their international expansion. In 2020 he co-founded EQ Lab. Here, he works with organisational behaviourist Dr Richard Claydon and leading researchers to develop new science- and cohort-based practices to change smarter, faster. Last but not least, since 2016 Oscar has been a lead instructor and content producer at General Assembly.

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