Product Management Essentials

7-weeks part-time course to master the foundations of product management. Learn from a world-class instructor that has led at some of the foremost product organisations in the world including Amazon, Agoda and KLOOK. For Starters and Junior PMs.

Become a Product Manager
in 7 weeks
Top Instructors
learn from the best
Real-World Projects
learn and apply
Upcoming Courses
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Upcoming Courses
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Product Management Essentials Part-Time Course Program Details

In this program, you will

Take a course designed for early-career product managers
Learn best-in-class practices from world-class instructors from Revolut, Meta, Klook, GOGOX, Crypto.com and more.
Course built from the ground up providing practical hands-on experience for students to learn and work in multidisciplinary teams
Future-proof your career with the knowledge of Product Management to enjoy a creative career and a competitive salary.
Pre-requisites
No prior experience is required for this course
Career Outcomes
Product Manager, Product Owner, Product Marketing Manager
Upcoming Courses
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Curriculum

Unit 1: Introduction & Foundation

What is Product Management? (e.g. physical vs. digital products)
Who is a Product Manager? What are the key skills to develop and tools to learn?
How does Product add value/fit into the organization? (e.g. design, tech, marketing)
Why are Product Managers defined by their Key Performance Indicators (KPIs)?

Unit 2: Define the Product Vision & Tenets

What is a Product Vision; and, why is it important?
What makes a ‘good’ Product Vision? Are there guiding principles?
‘How to’ draft a Product Vision? What goes into the ‘sausage’?
When should a Product Vision be revised/iterated?

Unit 3: Product Roadmap & Milestone Setting

How does the Product Vision direct the roadmap?
‘How to’ build a Product Roadmap?
How does the roadmap progress overtime? How is success measured?
Should the roadmap be evaluated and iterated?

Unit 4: Discover User Opportunities & Problems

How does Product identify customer issues and/or opportunities to address?
‘How to’ explore the opportunity/problem space?
‘How to’ manage a backlog and development sprints? (e.g. stand-up, grooming, planning)
What is usability testing? And, how does it bridge ideas into hypotheses for testing?

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Hear From our Students

Career Support that works

Recruitment is our DNA built up over 15 years. Leverage our relationships with HR and founders of 1000s of companies. To have the best chance to land your dream job, you need best-in-class career support.

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Our career coaches and mentors are the best in the market

WorkHap is the leading career coaching company helping thousands of individuals around the world to pivot their careers.

You will receive workshops with valuable guidance, insights and tips and also 1-2-1 sessions with our in-house career mentors.

Why become a Product Manager?

Multiple Cross Functional skills

Learn how to work with engineering, design, research, marketing, business, analytics, sales, support and content teams.

Versatile skills

Skills and practices that can be applied in both startups and enterprises

Be In Demand

According to LinkedIn Product Management roles rank as one of the most promising roles


Why H Academy?

No.1 Academy in Hong Kong
With 100+ reviews on switchup.org and a 99.6% student satisfaction rating

World Class Instructors and Real World Experience
We handpick only the best real-world projects and world-class instructors to optimise your learning

Career Support
For those looking to move into Product Management, we help open the door to potential career opportunities through our partnership with 2000+ companies

Course Fees

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Need Advice? Our Course Advisors are here to help.

Contact Course Advisor

Future Course Dates

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FAQs

Will I receive a certificate at the end of the course?

Yes, once you complete the requirements of attending and completing 80% of the classes, you will be eligible for a certificate to share on your CV and LinkedIn.

You will receive feedback on your coursework.

What do the course fees cover?

Course fee covers expert instruction and mentoring throughout the course.

You will also receive career coaching, mentoring, career workshops and tailored support to help you win in your career.

With our partnership with 800+ companies, we can help open the door to career opportunities.

What career support will I receive to help me transition to a new career path?

We have the best career coaches to prepare you for career transition and be ready to find the right culture and job.

We have career coaches and outcome coaches that work with you to tailor a plan for you that includes workshops in interview skills, creating winning CVs, boosting your Linkedin profile and job search hacks.

What projects will I work on during the course?

With our partnership with 800+, we identify only the best real-world projects with companies such as Samsung, Citibank, Prive Technologies and more.

Through our research with 100s of companies that hire students from bootcamps, the key difference they saw that ensure students were able to succeed in a new role was based on the projects they worked on.

By being able to tackle problems and projects that are from larger companies and therefore more complex, students are truly able to learn and apply their skills. This applies particularly to UX/UI, Data Science and Coding courses. For Digital Marketing, projects from startups and corporates can both be relevant.

We therefore ensure that we only find and select the most challenging projects from well-known companies.

Can the course be taken offline and online?

Yes, we do offer both online and offline.

Speak to one of our course advisors to learn more about the options.

Are there financing options?

We want to make sure that education is accessible to everyone so that you are able to achieve your career goals.

We have various payment options that can help you. Please reach out to one of our course advisors to learn more.

What if I still have further questions?

Our Course Advisors are always available to help answer any questions you have. You can reach out to us on email, WhatsApp, phone or even come say hello to us at our campus in Sheung Wan.

We also hold zoom calls to introduce you to the instructors so you can ask your questions directly on the course and syllabus.

Want to know if Product Management Essentials Part-Time Course is right for you?

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Product Management Essentials

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Part-Time

Product Management Essentials

Ty Chow
Former Product Leader @Agoda, @Amazon, @Klook

About This Workshop

About This Bootcamp

Key Takeaways

Who this course is for

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HKT
Hong Kong (Offline)
TBC

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About the Instructor

Ty Chow
Former Product Leader @Agoda, @Amazon, @Klook

Ty is an accomplished industry leader with over 20 years of progressive experience in marketing and product management. 

He has utilized his customer-first, data grounded approach to drive business success at some of the foremost product and marketing organizations in the world.

Ty has been a product leader at Agoda, Amazon & Klook as well as a strategy consultant at Digitas. Ty graduated with Cum Laude honors from Drexel University and holds an MBA from UC Berkeley.

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